Get Customer 360
GET /customers/{id}/360 query bearer
Returns a unified 360-degree customer view including purchase history, preferences, loyalty status, and open cases — designed for associate use at POS or on the shop floor.
Overview
ID
get-customer-360-api
Method
GET
Path
/customers/{id}/360
Classification
query
Domain
customer
Capability
clienteling
Service
retrieve-customer-profile
Application
clienteling-app — Clienteling App
Auth
bearer
Response
Business Object
customer
Description
Canonical party recognized by the enterprise as a customer.
Lifecycle
anonymous → identified → registered → active → at-risk → churned → reactivated → blocked
Integration Patterns
Pattern
Flow
Style
Description
Clienteling App → CRM Customer 360
clienteling-app → crm
synchronous-api
Associates use the Clienteling App to retrieve a unified customer 360 view from the CRM — purchase history, preferences, loyalty tier, and open cases.
Scenarios using clienteling
Scenario
Description
Clienteling Sale
A store associate uses a clienteling application to identify a known customer, review their purchase
Endless Aisle
Store associate helps a customer order an item that is not physically stocked in the current store b
Loyalty Enrollment
A customer is enrolled into the retailer's loyalty programme during or after a transaction — in-stor
Related APIs — customer domain