🔷 Promotional Campaign Launch¶
| Field | Value |
|---|---|
| Process ID | promotional-campaign-launch |
| Classification | 🔷 management |
| Trigger | 🔷 business-event |
| Outcome | A promotional campaign is activated across targeted customer segments and channels with defined start/end dates and discount mechanics. |
Domains Involved¶
🎁 promotion 👤 customer 🏷️ pricing 🛒 commerce
Capabilities Orchestrated¶
ONT-008: This process orchestrates the following capabilities across domain boundaries.
| Capability | Domain |
|---|---|
| Promotions | 🎁 promotion |
| Customer Segmentation | 👤 customer |
| Pricing | 🏷️ pricing |
| Channel Management | 🛒 commerce |
Applications¶
Services¶
evaluate-promotionscalculate-segmentassign-segmentapply-price-listassign-price-list-to-channel
Business Objects¶
promotioncustomercustomer-segmentchannelprice-list
Part of the UC-BoK Business Process Catalog · All Processes · Process Graph · Graph Catalog