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🌐 Web Store

Browser-based e-commerce website (desktop and mobile web). The primary digital owned channel. Fully self-service — customer browses, transacts, and manages their account without associate assistance.

Type: Digital · Ownership: Owned · Protocol: REST · Deployment: cloud-native
Actors: customer


Capabilities Supported

  • catalogue-management
  • basket-management
  • checkout
  • order-management
  • customer-identity
  • customer-profile
  • customer-consent
  • payment-processing
  • promotions
  • pricing
  • loyalty
  • voucher-management
  • inventory-visibility
  • returns-management
  • subscription-management

Supported Processes

  • checkout
  • bopis
  • ship-to-store
  • endless-aisle
  • return-anywhere
  • exchange-anywhere
  • loyalty-enrollment
  • customer-registration

Events Produced

  • basket-created
  • basket-updated
  • basket-checkout-started
  • basket-converted
  • order-created
  • payment-authorized
  • payment-captured
  • customer-registered
  • customer-identified
  • loyalty-member-enrolled