Clienteling Sale — Operational Experience¶
End-to-end human journey for Clienteling Sale.
Modelled using the UC-BoK Experience Model (SPEC-016 / ADR-016).
Journeys¶
| Journey | Actor | Touchpoint | Channel | Tasks | Type |
|---|---|---|---|---|---|
| Clienteling Sale — Associate Journey | Store Associate | mobile-device |
mobile-in-store |
6 | Happy path |
End-to-End Sequence¶
Happy-path flow across all actors.
sequenceDiagram
participant store_associate as Store Associate
participant CRM as Crm
store_associate->>SYS: Retrieve Customer Profile Clienteling
SYS-->>store_associate: CustomerProfileRetrieved
store_associate->>SYS: Review Purchase History Clienteling
SYS-->>store_associate: PurchaseHistoryReviewed
store_associate->>SYS: Present Personalised Recommendations
SYS-->>store_associate: RecommendationsPresented
store_associate->>ASS: Review Guided Recommendation
ASS-->>store_associate: recommendation-generated
store_associate->>SYS: Build Clienteling Basket
SYS-->>store_associate: ClientelingBasketUpdated
store_associate->>SYS: Complete Clienteling Order
SYS-->>store_associate: ClientelingOrderCompleted
Clienteling Sale — Associate Journey¶
Guided selling journey using customer profile, history, recommendations, and assisted order completion.
| Actor | Store Associate |
| Touchpoint | mobile-device |
| Channel | mobile-in-store |
| Precondition | — |
| Postcondition | — |
🔍 Step 1 — Retrieve Customer Profile Clienteling¶
Clienteling associate retrieves the customer 360 profile to see identity, loyalty status, saved preferences, and recent engagement.
| Direction | Business Objects |
|---|---|
| Input | customer |
| Output | customer |
Capabilities: customer-profile clienteling
Events: CustomerProfileRetrieved
Interactions:
| # | Interaction | Type | Input | Output | Event |
|---|---|---|---|---|---|
| 1 | Search Customer Profile | 🔎 search | customer |
customer |
— |
| 2 | Open Customer 360 Profile | ✅ confirm | customer |
customer |
CustomerProfileRetrieved |
👁️ Step 2 — Review Purchase History Clienteling¶
Clienteling associate reviews the customer purchase history, returns, and brand preferences to prepare relevant recommendations.
| Direction | Business Objects |
|---|---|
| Input | customer, order |
| Output | customer |
Capabilities: clienteling customer-profile
Events: PurchaseHistoryReviewed
Interactions:
| # | Interaction | Type | Input | Output | Event |
|---|---|---|---|---|---|
| 1 | View Purchase History | 👁️ review | customer |
customer |
— |
| 2 | Review Preference Signals | ✅ confirm | customer |
customer |
PurchaseHistoryReviewed |
📢 Step 3 — Present Personalised Recommendations¶
Clienteling associate presents personalised product recommendations based on the customer profile, history, and stated preferences.
| Direction | Business Objects |
|---|---|
| Input | customer, product, catalogue |
| Output | product |
Capabilities: clienteling catalogue-management
Events: RecommendationsPresented
Interactions:
| # | Interaction | Type | Input | Output | Event |
|---|---|---|---|---|---|
| 1 | Review Recommended Products | 🔔 notify | customer |
product |
RecommendationsPresented ← |
| 2 | Present Personalised Recommendation | ✅ confirm | customer |
product |
RecommendationsPresented |
👁️ Step 3 — Review Guided Recommendation¶
Store associate reviews an explainable product or next-best-action recommendation, validates relevance with the customer, and accepts, adapts, or declines it using professional judgement.
| Direction | Business Objects |
|---|---|
| Input | customer, decision-record, product, inventory |
| Output | decision-record |
Capabilities: guided-selling decision-intelligence clienteling inventory-visibility
Events: recommendation-generated recommendation-responded
Interactions:
| # | Interaction | Type | Input | Output | Event |
|---|---|---|---|---|---|
| 1 | Review Recommendation Evidence | 👁️ review | decision-record |
decision-record |
recommendation-generated ← |
| 2 | Record Recommendation Response | ✅ confirm | decision-record |
decision-record |
recommendation-responded |
📥 Step 4 — Build Clienteling Basket¶
Clienteling associate adds selected products to the basket while refining the assortment with the customer during the guided sale.
| Direction | Business Objects |
|---|---|
| Input | product, basket |
| Output | basket |
Capabilities: basket-management clienteling
Events: ClientelingBasketUpdated
Interactions:
| # | Interaction | Type | Input | Output | Event |
|---|---|---|---|---|---|
| 1 | Add Recommended Item | 🟦 input | product |
basket |
— |
| 2 | Confirm Basket Composition | ✅ confirm | product |
basket |
ClientelingBasketUpdated |
⚙️ Step 5 — Complete Clienteling Order¶
Clienteling associate completes the assisted sale by reviewing the basket, taking payment, and submitting the clienteling order.
| Direction | Business Objects |
|---|---|
| Input | basket, payment, customer |
| Output | order, payment |
Capabilities: order-management payment-processing clienteling
Events: ClientelingOrderCompleted
Interactions:
| # | Interaction | Type | Input | Output | Event |
|---|---|---|---|---|---|
| 1 | Review Assisted Sale Summary | 👁️ review | basket |
order |
— |
| 2 | Complete Assisted Sale | ⚙️ execute | basket |
order |
ClientelingOrderCompleted |
Related¶
- Process: Process Catalog
- Experience Index: All Operational Experiences
EXP-CLIENTELINGSALE — Clienteling Sale Operational Experience — UC-BoK v0.9-alpha